The comet is coming. Broadway’s next big hit musical Natasha, Pierre & The Great Comet of 1812 released their first trailer today and it was everything we needed (well, minus Amber Gray singing “Charming”).
But this War and Peace musical and Matilda's "When I Grow Up" don't have the monopoly on fantastic Broadway trailers. Below, we spotlight six other shows that simply slay with their out-of-the-box teaser trailers.
What I refer to as “the red suit” campaign is the best thing to happen to Jersey Boys since it won the Tony Award. Who wouldn’t want to venture back to live in this sexy, sleek area of the Four Seasons, even if just for a few hours?
Whoever thought of this blockbuster film spoof is genius. It really plays with your expectations of what a Broadway commercial is.
It’s everything you love about the Tony-winning musical while also lovingly nodding to the source material.
That image of Brightman in a spotlight as the best of ALW plays behind him? Come on!
What’s great about this early Fiddler spot is it feels so authentic, earthy, and modern. It in no way resembles a musical your grandparents went and saw in the 1960s.
This whole “Let your fantasies unwind” campaign rebrands Broadway’s longest-running musical as one of Broadway’s sexiest.